Broadway Hair Company

When I began managing the social media for Broadway Hair Company, the store had not yet opened, I worked with a team on everything surrounding the launch followed by working to get them known in the area. I created feed and story graphics and highlight covers aligning with the brand standards. I worked on creating content for Reels and captured videos and photos in-store. I also strategized engagement events and promotions to increase traffic onto pages which included a giveaway, posting in local Facebook groups, and going door-to-door to sorority houses at Mizzou at Halloween to give out boxes filled with candy and coupons.